Press Release
Build-A-Bear Workshop® is On The Move to Seattle And Reaching Out to Others Along the Way!
ST. LOUIS, MO (July 5, 2005) - Teddy bears ride in style as Build-A-Bear Workshop® (NYSE: BBW) puts its interactive bear-making experience on wheels and travels to the Bite of SeattleTM. Throughout this year, the award winning make-your-own stuffed animal retailer will take Build-A-Bear Workshop On Tour, a traveling Build-A-Bear Workshop store, to fairs, sporting and entertainment venues throughout the country.
Inspired by the company's dedication to being good community partners, Build-A-Bear Workshop On Tour invites the first 100 Guests to the store on Saturday, July 23, to make a bear for free to be donated to Food Lifeline. Food Lifeline is a local organization that provides nutritious food to hungry, low-income people in Western Washington through food banks, meal programs and shelters. As a special treat for hungry children, Food Lifeline will distribute the bears to their network of food banks who serve hungry families.
As Build-A-Bear Workshop On Tour travels the country, Guests are able to share the fun of creating special memories with their family and friends as they make their new stuffed animal. "It is our hope that by inviting Guests to make bears for free that we can provide an outlet for children to show they care, while enjoying one of their favorite events in Seattle," said Maxine Clark, Founder and Chief Executive Bear of Build-A-Bear Workshop. "We are excited to support Food Lifeline through this donation. In addition to providing food for children, the kids will also be comforted by a warm teddy bear." Guests who visit Build-A-Bear Workshop® On Tour are encouraged to use their imagination as they make their own stuffed animal. Guests will be able to choose from several animals ranging in price from $10 - $22, including Bearemy®, Lil' Carmel Cub, Marvelous Monkey, Shaggy Teddy, Border Collie and more. Guests will also have the chance to personalize their new furry friend by choosing from a variety of bear-sized clothing and accessories, such as special Build-A-Bear Workshop On Tour, University of Washington, Washington State University, Seattle Mariners and Seattle Supersonics bear-sized tees.
Build-A-Bear
Workshop On Tour store hours at Bite of SeattleTM:
Friday, July 22: 11:00a.m.
- 9:00p.m.
Saturday, July 23**: 11:00a.m. - 9:00p.m.
**First 100 Guests
to Build-A-Bear Workshop On Tour invited to make bears for free to benefit the
Food Lifeline.
Sunday, July 24: 11:00a.m. - 8:00p.m.
About Build-A-Bear
Workshop giving programs
Build-A-Bear Workshop is committed to improving communities
and impacting lives through meaningful philanthropic programs that support causes
for children, families and animals. The company does this in a number of ways
including Stuffed with Hugs™, the company signature charitable program, which
is now in its fifth year. Additionally, Build-A-Bear Workshop directs funds to
children's health and wellness programs, literacy initiatives, the preservation
of endangered animals and their habitats, and the support of local animal shelters.
About
Build-A-Bear Workshop:
Build-A-Bear Workshop, Inc. (NYSE: BBW), with fiscal
2004 total revenue of $302 million, is the only national company that offers Guests
an interactive make-your-own-stuffed animal retail-entertainment experience. The
first store opened in St. Louis in 1997; the company currently operates over 180
stores in the United States and Canada. With the opening of its store in Sheffield,
England, in the fall of 2003 and the addition of international stores in Japan,
Denmark, Australia, South Korea and France, Build-A-Bear Workshop has become the
global leader in the teddy bear business. In November 2004, the company opened
two friends 2B made® stores, the newest concept based on the doll-making experience.
For more information about the company and its products, call 888.560.BEAR (2327)
or visit the company's award-winning web site at www.buildabear.com.
TRADEMARKS
We
would like to thank you for your interest in covering our business. As you write
your story we would like to ask that you use our full Name: Build-A-Bear Workshop®
and that when referencing the process of making stuffed animals you use the word
"make" not "build".
Build-A-Bear Workshop® is
our well-known trade name and our registered trademark of Build-A-Bear Workshop,
Inc. Build-A-Bear Workshop® should only be used in capital letters to refer
to our products and services and should not be used as a verb.
Contact:
Jennifer Mansell
314.423.8000 ext. 5402
414.801.1146 cell
jenniferm@buildabear.com
Shawn Bertani
314.423.8000 ext. 5366
314.452.6391 cell
shawnb@buildabear.com